Zoom Paula Scher: Works (Concise Edition)
Zoom Paula Scher: Works (Concise Edition)
Zoom Paula Scher: Works (Concise Edition)
Zoom Paula Scher: Works (Concise Edition)
Zoom Paula Scher: Works (Concise Edition)
Zoom Paula Scher: Works (Concise Edition)

Paula Scher: Works (Concise Edition)

£55.00
This monograph covers Paula’s early days in the music industry as an art director 
with CBS and Atlantic records; the launch of her first studio, Koppel & Scher; and her 25-year engagement with Pentagram.

It also provides an up-to-date look at Paula’s idiosyncratic hand-painted maps, part 
of her prolific artistic practice that complements her still-growing graphic legacy.

The book also a visual record of contemporary New York’s urban fabric, indelibly transformed by the designer’s innovative approach to environmental graphics and identity design: from MoMA to Charter Schools; from the High Line to Shake Shack.

Her logos for global corporations and cultural institutions have cemented her reputation as a giant of identity design.

A large section of the book is devoted to the designer’s socially and politically motivated posters, New York Times Op-Ed illustrations and campaign work.

In a long interview, Paula’s frank and open words lay bare the reality of design culture in the USA. The 326-page book is designed by Spin, under the creative direction of 
Tony Brook.

Design:
Spin
Size:
203x258mm
Pages:
326
Publication:
2018
Binding:
Softbound book