by Jon Dowling·
We are very pleased to be stocking ‘LogoArchive#2’ by Richard Baird. This zine is the second in this popular series and focuses on eye logos.
The first issue, which quickly sold out, was conceived, designed and sent to the printers for quotation within a day. It's creator, Richard Baird, was inspired by a panel discussion that took place the day before at Somerset House, as part of the exhibition 'Print! Tearing It Up' and the purpose of the LogoArchive zine was to, 'seek a closer connection between the passion of its author and material object'.
As Richard says, 'LogoArchive is founded on an enthusiasm for a well-crafted symbol; a convivial metaphor, a communicative immediacy and smart use of form language'.