Japanese Color Matching

Regular price £20.00 GBP
Starting from these four main Japanese colour features: retro sense, minimalism, kawaii (cute) and avantgarde, this book categorises popular Japanese colour schemes. It aims to provide a panoramic view of how the colours' origin, cultural value and qualities can influence contemporary Japanese aesthetics, as well as how the Japanese use colours to express their emotions and use colour schemes to increase visual enjoyment. The book also includes the insights of great Japanese design masters such as Taku Satoh, Shogo Kishino, Kenya Hara, Kazumasa Nagai, Kazunari Hattori, Manabu Mizuno, etc., and shows readers contemporary Japanese colour matching from the aspects of… Read more