Principles of Logo Design

Learn to design simple, powerful, and timeless logos.

When you think of a brand, often the first thing that comes to mind is the logo, the visual representation of that product, place, thing, or business. The power of simplicity for these marks can never be underestimated—a logo that comprises simple shapes can communicate a stronger message than a complex one, leaving a lasting impression in a viewer’s mind.

Designer: George Bokhua
Size: 196x251mm
Pages: 224
Publication: 2022
Binding: Casebound book